Yes2growth
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Product Marketing and Growth Consulting

We help apps and websites grow

Scale revenue with precision growth frameworks across acquisition, conversion, and retention.

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Client stories

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Trusted by teams & brands

Antara
Breath well
Class plus
Codechef
Coinmeena
DHL
Housing
Jubliant
Kompanero
MG Raam
Multibank
Antara
Breath well
Class plus
Codechef
Coinmeena
DHL
Housing
Jubliant
Kompanero
MG Raam
Multibank
Next Wave
OYO
Pebble
Pocket FM
Polaris
SalarySe
Solar Square

Our impact

Proof in numbers

A snapshot of depth and lift — the same rigor we bring to every engagement.

35+

Countries served

20+

Startups grown from $0 to $1M+ ARR

~$7.5M

Current monthly ad spend managed

Our Work

Proven results, real timelines

View all case studies →
Travel TechB2CCase 1

Recovering & Surpassing Pre-Update Traffic After a Google Core Update

Not only did we recover the previous average traffic after the Google Core Update impact — we also improved the traffic beyond the original pre-update levels.

Read case study→

Ed-Tech

We help you succeed

The only partner model that optimizes for your growth outcomes

We combine deep execution with leadership-level thinking across product, marketing, and analytics — so your roadmap and your revenue story stay aligned.

Team pedigree and experience

Individuals from premier engineering and MBA institutes with leadership and hands-on experience across growth functions.

Product first approach

Product-led growth strategies that prioritize durable loops over paid-channel dependence.

Data-driven execution

Analytics frameworks aligned to KPIs, with user behavior analyzed at acquisition-source level.

Product growth community access

Our offerings

Your growth stack — strategy, execution, and instrumentation

Pick where you need leverage first; every engagement is scoped for measurable outcomes and clean handoffs.

Growth Marketing as a Service

Full-funnel growth strategy backed by experimentation loops and measurable KPIs.

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Fractional Growth Head

Senior growth leadership without full-time hiring overhead.

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Growth consulting

Our experts focus on your true profitability

Dedicated specialists who help you sustain profitability and grow revenue — with the same clarity-first rhythm you see on modern growth platforms.

  • Marketing strategy

    Campaign architecture by segment, creative refresh cycles, and budget rebalancing tied to pipeline goals.

  • Pricing & packaging

    Positioning, offer design, and unit economics so acquisition spend stays aligned with contribution margin.

  • Retention & funnel health

    Journey analytics, activation metrics, and experimentation loops that lift conversion without guesswork.

  • Data-powered decisions

    Dashboards and reporting rituals so leadership sees what’s working — and what to cut — every week.

Testimonials

What partners say about the work

Real outcomes from teams we've partnered with — from funnel health to revenue clarity.

“
By leveraging yes2growth’s performance marketing prowess, Innov8 has achieved great success on Google Search. The data-driven approach and strategic optimizations suggested by the team have resulted in a substantial boost in our online presence. We are immensely grateful for the expertise of the team and highly recommend them to any startup seeking to dominate the Google Search landscape. They have been very valuable in our growth journey.
Pankhuri Sakhuja

Pankhuri Sakhuja

Business Head, Oyo Workspaces

LinkedIn
“
Bizup has been able to unlock multiple organic user acquisition channels thanks to the strategic inputs by the y2g team. This has been driven by their ability to understand the core business model and its ecosystem, conduct user research and extract meaningful insights and run quick pilots. Their deep understanding of product analytics, impact estimation, prioritisation and conversion optimization has empowered our team to achieve tangible and sustainable results.
Suparn

Suparn

Co-founder, Bizup

LinkedIn
“
Wiingy owes a substantial part of its initial growth to yes2growth. Their specialised knowledge in website conversion optimization and performance marketing has been a game-changer for us. With their expert guidance in enhancing user experience, implementing effective CRO strategies, and leveraging performance marketing channels, we’ve witnessed remarkable improvements in our website engagement, lead generation, and ultimately, our bottom line.
Asit

Asit

Founder, Wiingy

LinkedIn
“
Our entire product and business analytics stack was set up with support from the yes2growth team. It is a team of seasoned professionals with high expertise in this area. The precise data visibility has enabled easier and data-driven decision-making for our team. We have achieved significant growth in our paid subscriptions owing to the product interventions recommended by the y2g team. We are currently acting upon their insights on improving retention.
Krid

Krid

Co-Founder, FlowAccount

LinkedIn
“
We have partnered with yes2growth to drive our D2C revenue growth. Their attention to detail helped us uncover discrepancies across data sources, hampering the proper optimization of campaigns. They drove growth for us from the 1st month itself. Their frameworks have enabled the right performance marketing strategy for our business and scale. This team will continue to deliver growth for us each month. Yes2growth is a true partner in driving measurable results.
Indranath

Indranath

Founder, Kompanero

LinkedIn
“
By leveraging yes2growth’s performance marketing prowess, Innov8 has achieved great success on Google Search. The data-driven approach and strategic optimizations suggested by the team have resulted in a substantial boost in our online presence. We are immensely grateful for the expertise of the team and highly recommend them to any startup seeking to dominate the Google Search landscape. They have been very valuable in our growth journey.
Pankhuri Sakhuja

Pankhuri Sakhuja

Business Head, Oyo Workspaces

LinkedIn
“
Bizup has been able to unlock multiple organic user acquisition channels thanks to the strategic inputs by the y2g team. This has been driven by their ability to understand the core business model and its ecosystem, conduct user research and extract meaningful insights and run quick pilots. Their deep understanding of product analytics, impact estimation, prioritisation and conversion optimization has empowered our team to achieve tangible and sustainable results.
Suparn

Suparn

Co-founder, Bizup

LinkedIn
“
Wiingy owes a substantial part of its initial growth to yes2growth. Their specialised knowledge in website conversion optimization and performance marketing has been a game-changer for us. With their expert guidance in enhancing user experience, implementing effective CRO strategies, and leveraging performance marketing channels, we’ve witnessed remarkable improvements in our website engagement, lead generation, and ultimately, our bottom line.
Asit

Asit

Founder, Wiingy

LinkedIn

Founders & leaders

People behind the work

The leadership team behind every engagement — combining operator experience with hands-on execution across growth, product, and analytics.

  • Arjya Nathvani, Founder

    Founder

How can we help you

Let us architect your next growth sprint

Share your growth goals and we will send a practical 30-day action outline.

Prefer email? Reach us at contact@yes2growth.com

Ready to scale?

Let's build your next growth system together.

Talk to Us→
Yes2growth

Product marketing and growth consulting for ambitious teams.

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  • About Us
SumUp
Supernova
WheelsEye
Next Wave
OYO
Pebble
Pocket FM
Polaris
SalarySe
Solar Square
SumUp
Supernova
WheelsEye
B2C
Case 2

2.5× Traffic Growth on Core Product Pages Through On-Page SEO

2.5×

increase in organic traffic on core product pages over the engagement period.

Read case study→

Access to a broad pool of growth practitioners across sectors and specialties.

Analytics as a Service

Decision-ready metrics, dashboards, and event architecture.

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Product Management as a Service

Roadmap prioritization aligned to measurable business goals.

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Martech Advisory

Evaluate, integrate, and operate the right marketing technology stack.

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Performance Marketing

High-intent acquisition programs with CAC-aware scaling.

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Conversion Rate Optimization

UX and messaging optimization to convert more qualified users.

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Organic User Acquisition

Organic channels and product-led loops that compound over time.

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Customer Engagement and Retention

Lifecycle messaging and engagement programs that reduce churn.

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AI Video Production

Transform your brand story into high-impact video content using AI-powered production workflows. We create scroll-stopping ads, product demos, and social-first videos in days — not weeks — at a fraction of traditional production cost.

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Influencer / UGC Video Production & Editing

End-to-end influencer and UGC management — from creator sourcing and brief writing to filming, editing, and performance tracking. Authentic content that drives real conversions at scale.

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Growth Automation / GTM Engineering

We build the technical infrastructure behind your go-to-market motion — automated workflows, CRM integrations, data pipelines, and attribution systems that make your entire growth stack operate at full capacity.

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Arjya Nathvani

Ex-VP Growth OYO | Airtel

XLRI | NIT

Arjya was heading the growth marketing function for India and SEA in his last role at Oyo as VP, Growth. In his previous roles, he served as Head, International Growth and Head, Product Growth, building app/web revenue channels from scratch and leading product-led growth initiatives.

LinkedIn
  • Meddhans Pratap Shahi, Partner

    Partner

    Meddhans Pratap Shahi

    Ex-Pocket FM | OYO

    IIT Kanpur

    Meddhans is a growth marketing professional with extensive experience in user acquisition, retention, CRM, and performance marketing across MENA, SEA, and America. He has managed large budgets while driving sustainable CAC and ROI, and has hands-on expertise across ads platforms and attribution tooling.

    LinkedIn
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  • Get in touch

    • contact@yes2growth.com
    • +91 96650 49400
    • Innov8, Orchid Centre, Golf Course Road, Sector 53, Gurgaon, India

    © 2026 Yes2growth. All rights reserved.

    Product marketing & growth consulting — Gurgaon, India